Company ProfilesYou will need to write a profile for one of these companies each week. Each profile should be at least 200 words, or about one full double-spaced page, and will be worth 10 points. You do not need to apply APA format to these profiles, nor do you need to attach a cover page, but you will lose points for errors in spelling and grammar. Grading Rubric:
Insights and ideas that are germane to the assignment | Logic of organization and use of prescribed formats | Spelling, grammar, and punctuation are correct | Citations given for source material | | 5 points | 2 points | 2 points | 1 point |
Here are some questions you may want to consider as you write your profiles: How has the company changed the world? When was the company founded, and what did they start out doing? When did the company reach its peak? Is the company still in business? What are they doing today? Where is the company located? How many employees do they have? What has the company contributed to the Era of Convergence, and what are they hoping to contribute in the future? How has the company benefited from, or been hurt by, the "huge trends" and the conflicts that we've discussed? Does the company make money, and if so, how? Is that likely to change in the future? What strategic issues has the company faced, how did it handle them, and what have been the results?
I have hyperlinked each company's name to its Wikipedia entry, where possible. Please feel free to use Wikipedia as a starting point, but be careful of relying on it as your only resource. 1. 3Com Corporation 2. Adobe Systems 3. Advanced Micro Devices, Inc. 4. Amazon.com, Inc. 5. America Online 6. Apple Computer 7. AT&T 8. Cisco Systems, Inc. 9. Control Data Corporation 10. Corning Incorporated 11. Defense Advanced Research Projects Agency 12. Dell, Inc. 13. eBay Inc. 14. Fairchild Semiconductor 15. Global Crossing Ltd. 16. Google, Inc. 17. Hewlett Packard 18. IBM 19. Intel Corporation 20. Lenovo Group Limited 21. Macromedia 22. Microsoft 23. Motorola 24. Oracle Corporation 25. Palm, Inc. 26. Research In Motion Limited 27. SAP AG 28. Sun Microsystems, Inc. 29. Sybase 30. Texas Instruments 31. U.S. Robotics 32. Unisys 33. Verizon Communications 34. Xerox Palo Alto Research Center 35. Yahoo! Inc. 36. Nuance Communications 37. Wikipedia 38. Novell 39. WordPerfect Corporation 40. Lotus Software 41. Computer Associates 42. Wang Laboratories 43. Digital Equipment 44. OLPC 45. PayPal 46. Bell Labs 47. Netflix 48. Vonage 49. Pets.com 50. LanguageWare.net (AKA Accent Software) Warning: This one will be tougher to research because they are out of business, but it's a fascinating concept. Your profile could become the start of the Wikipedia entry! Hint: Their stock symbol was LWNTF. 51. Lernout & Hauspie 52. Open Directory Project 53. Netflix 54. National Nanotechnology Initiative 55. SDL International No Wikipedia entry for this company, but their corporate website is here. You'll also want to look at (and try) www.freetranslation.com 56. Sharman Networks 57. Napster 58. Osborne Computer Corporation 59. Prosper.com |